What if your agency were as obsessed with your profitability as you are?

In 2002, Chad Germann, Native American casino marketing manager from Minnesota, found himself with a unique challenge. He had hired ad agencies before. And each time, he’d found that he spent the first 5 months of his casino-agency relationship explaining why an Indian casino was different from any other product or service an agency had ever worked on.

After he grew tired of explaining, he started Red Circle Agency.

From the beginning, Red Circle has been a round agency in a square world. One might even call it a hybrid, since it merges casino marketing/database/management pros with ad agency talent. The result is a team of experienced casino marketing gurus dedicated to guiding Native American-owned casinos toward increased profitability while helping make their brand as famous and as successful as their Vegas-owned cousins.

The success of these casinos allows sovereign tribal nations to serve Native peoples economically and culturally by providing much-needed resources for community rebuilding and revitalization.

We are proud to be part of this revival.